How to sell on eBay Motors

eBay Motors is a dedicated section for buying and selling everything related to vehicles. eBay organizes the automotive categories differently depending on the part of the world, and that changes how Salestio should be configured.

When publishing cars and parts on eBay US, the listings can be made available worldwide or US only (depending on the eBay seller account settings). In Salestio, select “eBay Motors” as the marketplace to list in this category.

When selling on other eBay marketplaces, the automotive categories can be selected as the usual ones. Pick your target marketplace first, then navigate to the automotive categories in the category mapping. Here are a few examples for different marketplaces:

• ebay.co.uk: Cars, Motorcycles & Vehicles or Vehicle Parts & Accessories categories
• ebay.com.au: Cars, Bikes, Boats or Vehicle Parts & Accessories categories
• ebay.de: Auto & Motorrad: Teile or Auto & Motorrad: Fahrzeuge categories
• ebay.pl: Motoryzacja: Pojazdy or Motoryzacja: Części categories

Add a mapping

To organise the listing details, add a profile with category mappings in Profiles > Creation Profiles to add one. After giving a name to your Creation Profile and selecting a marketplace (eBay Motors for US and your local marketplace for other countries), you should set a mapping. A mapping is a way to place store products in the selected eBay category and provide additional attributes to the product.

Pick a product group from the shop (category, collection, or a product type) and set the eBay category for it below. Here is an example from our store: products from the “Bike Mirrors” collection in Shopify will be listed in the “Mirror Assemblies” category on eBay.

Adding more different mappings for specific eBay categories helps with the searchability of your listings. Selecting the precise category for each listing improves the chances that a potential buyer can see the product page when using the available filters on eBay.

There is another option if you have hundreds of product types and want to save time on adding detailed eBay categories for every kind of product. To get the products listed ASAP, pick a more general category to list all products at once. For example, to streamline this process in Shopify, create a Collection containing all store products, and use it in the mapping condition. Check the example general mapping below:

Configure item specifics

Depending on the category, eBay provides multiple fields for adding Item Specifics. These are the attributes that give your buyers a better understanding of your products. Some fields are required, and some are optional, depending on the product type.

All the available fields appear below the selected eBay category in the mapping. When dealing with large collections of products, it’s easier to fill in the product specifics using the variables from the store (Metafields, Custom Fields, etc.) To use a variable, select it from the dropdown:

Add KTypes and ePIDs

ePID, or eBay Product Reference IDs, are specific to each eBay site and are based on the product reference IDs of compatible vehicles. These identifiers help to ensure that the listed auto parts match precisely with the buyer’s vehicle model. KType data is a more general form of vehicle compatibility data provided by eBay. Rather than being specific to each eBay site, KType data applies more broadly and can be used across multiple eBay marketplaces.

Sometimes, only one or another kind of identifier may be available, depending on your target eBay marketplace.

KType and/or ePID are added below the item specifics. Click “Show Item Compatible” to unfold the settings. In some cases, you might want to specify car compatibility manually or add to your compatibility identifiers. For cases like that, you can add the car model and other details manually below the KType field.

After adding all the mappings, save the Creation Profile and add it to the Ebay Profile or directly to the Selling List if you do not use the eBay profile as a saved template.

To include multiple values in the Compatibility field, add them separated by commas. Here is an example:

1231,1232,1233

You can add the KType codes in this format to Custom Features or Metafields to include them in the profiles. After you map this field to the KType field, all 3 values will be sent to eBay.

Send the products

Create a Selling List for all of the items that you want to send. Select all the items and run the Send to eBay action, and check the results in your eBay inventory.

When configuring the Selling List, make sure to select the profiles that we set up earlier: select the Ebay Profile containing the Creation Profile with product details.

Full checklist for publishing on eBay: Send Shopify products to eBay